AI Agent for Lead Enrichment | Nagent
An AI agent for lead enrichment on Nagent is NORA, the outbound research teammate on the Sales team. She finds accounts that match your customer profile and researches each into a dossier with sources, so a seller can see where every finding came from. Research and contact reveals run against a daily outreach budget.
How it works
- Define who you sell to in a customer profile
Save the ideal customer profile NORA works against. It decides which accounts she discovers, which she qualifies and which she researches, so her research effort goes to accounts that fit before any outreach is drafted.
- Let NORA discover accounts that fit the profile
NORA finds accounts that match your customer profile, so each campaign starts with the right accounts. Saved campaigns carry a cap on profiles per run, which keeps sourcing bounded and the research that follows inside the budget you set.
- Qualify and research each account into a sourced dossier
Each account she keeps is researched into a dossier with sources. The dossier is what a seller reads before a call and the base every draft is written from, so a claim about the reader always traces to something she found.
- Ground her work in the Knowledge Hub
The Knowledge Hub is the single source of truth for your brand, buyers, rules and results, and every agent reads it before it works. NORA drafts from the research dossier and from your workspace's own knowledge and offerings, so what you put in shapes what she writes.
- Work from your own lead records and connected tools
NORA reads the workspace's own lead records. An outside CRM can be connected as a tool, under a connection only your workspace can use, with each tool action ticked on individually. Her pipeline does not sync records with that CRM.
- Keep research and contact reveals inside a budget
Research and contact reveals cost money, so they run against a daily outreach budget and a cost-cap exception queue rather than open-ended. Every agent on Nagent also carries its own daily and monthly spending cap, and each action lands in the action log with its cost.
- Pass researched prospects into outreach and handoff
VANI, a Beta writer, drafts NORA's first-touch, follow-up and breakup emails from the dossier. On a new workspace every send waits for a person, and a qualified reply becomes a meeting and a handoff card that a named person acknowledges.
Frequently asked questions
What does an AI agent for lead enrichment actually do?+
On Nagent, the AI agent for lead enrichment is NORA. She finds accounts that match your customer profile, qualifies them and researches each into a dossier with sources. Research and contact reveals run against a daily outreach budget. She reads the workspace's own lead records, and research and drafting run on their own while every send waits for a person.
How is Nagent's lead enrichment agent different from a static enrichment tool?+
NORA does not stop at filling fields. Each account becomes a sourced dossier, the dossier feeds the outreach she drafts, and she reads every reply until a person takes the meeting. She works in the Sales team room beside your sellers, and every action she takes is written to the action log with its trigger, cost and resolution.
Which data sources does the Nagent lead enrichment agent use?+
NORA works from your saved customer profile, the workspace's own lead records and the Knowledge Hub, which holds your brand, buyers, rules and results. Outside systems are reached through connectors granted one key at a time, and every tool action is ticked on individually before any agent may use it.
How long does it take to deploy a lead enrichment agent on Nagent?+
NORA comes with the Sales team. Choosing Sales at sign-up installs the team into your workspace, seated in one team room, and a named engineer works with you through onboarding. From there you save the customer profile she works against, and her research starts from it.
Can the agent enrich leads at high volume without slowing down?+
Volume is something you set rather than something left open-ended. Saved campaigns carry a cap on profiles per run, research and contact reveals run against a daily outreach budget with a cost-cap exception queue, and every agent has a daily and a monthly spending cap. That keeps research spend predictable as the list grows.
Does the lead enrichment agent work with my existing CRM?+
Partly. NORA reads the workspace's own lead records. An outside CRM can be connected as a tool, under a connection only your workspace can use, but her pipeline does not sync records with it. Every tool action is ticked on individually before any agent may use it, so you decide exactly what she can touch.
How does Nagent handle incomplete or low-confidence enrichment data?+
NORA's dossiers carry their sources, so a seller can check where each finding came from, and her drafts only make claims about the reader that trace to something she found. Drafts wait on her Messages surface to be read, edited, approved or rejected, so a person sees the work before anything reaches a prospect.