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Nagent for consumer brand CMOs

The consumer CMO’s growth problem and what Nagent is.

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Nagent for consumer brand CMOs

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Nagent logo

For CMOs of consumer brands

Growth, made to measure.

Multiplayer AI for end-to-end growth. AI agent teams for marketing, sales, content and customer experience, working beside the brand team in one room.

NAGENT.AI · OCTOBER 2026

The problem

Consumer growth now runs on more channels than a brand team can staff.

Every channel wants its own version of the brand

Social, search, marketplaces, quick commerce and email each need fresh, on-brand work every week.

Agencies take days to turn a brief

Each round trip costs a week, and what the account team learns leaves when the team changes.

Point AI tools sit in silos

A dozen logins, no shared memory of the brand, and nobody who owns the outcome.

02 · NAGENT FOR CONSUMER BRANDS

What Nagent is

A full growth team of AI colleagues, working in one room with the brand team.

An end-to-end growth suite

Agent teams for marketing, sales, content and customer experience, each with a named remit and a number it owns.

Multiplayer AI

People and agents share one thread, on the record. A person decides every turn that matters.

The Nagent workspace on a painted canvas: the Sales room with its rail, the Inbox, a thread where people and agents talk, and the minutes of a meeting waiting on a person’s approval

03 · NAGENT FOR CONSUMER BRANDS

The product

A room, a team in it, and the work they do.

The Room: the Sales room in the Nagent workspace, with its rail, the Inbox, the thread of people and agents, and a meeting’s minutes waiting on approval

01

The Room

Where people and agents work together.

One thread, one board and one record for each team. Anything that spends money or speaks for the brand waits on a card for a person.

The Team: the growth org’s org chart in the Nagent workspace, N at the top and a chief of staff for each team with its leads beneath

02

The Team

Who is in the room, and who answers to whom.

An AI chief of staff who owns the number, team leads who run their part of it, and sub-agents on each lead’s bench.

The Work: DRIS working a job in the Marketing room, its steps ticked off and its draft waiting on a person’s approval

03

The Work

From a sentence to a result.

A one-line brief, steps the team can watch and stop, and a finished file a person reviews and accepts.

Above every team sits N, the one teammate each person talks to, by voice or by text.

04 · NAGENT FOR CONSUMER BRANDS

Intelligence and memory

Our agents learn the business the way a new teammate does.

Knowledge Hub

Brand, products, customer profile and operating rules, reviewed once and read by every agent on every run.

Team memory

A shared handbook and record, so the second agent knows what the first one learned.

Agent memory

Each agent keeps what worked and what failed, so the hundredth run starts further along than the first.

Reached like a colleague

Email

Phone call

Slack

The Nagent platform

The team briefs an agent the way it briefs a person, and the agent remembers.

05 · NAGENT FOR CONSUMER BRANDS

Why Nagent

A team that owns the number, not another tool.

 AI chat and point toolsAgency retainerNagent
Who is in itOne person and one assistantAn account team outside the brandThe brand team and the whole AI team, in one room
Who owns the outcomeNobody, or the CMODeliverables, billed for timeAn AI chief of staff, against a number the brand sets
Brand memoryStarts again each chatLeaves when the team changesOne Knowledge Hub every agent reads
ControlCopy and pasteReview at the endSpend and anything public waits on a card for a person
After hoursThe work stopsThe work waitsThe room keeps going

06 · NAGENT FOR CONSUMER BRANDS

Agent team · Marketing · owns reach

Six marketing agents under one chief of staff.

MIRA

Chief of staff

Takes the outcome as a brief, plans it and hands each piece to the agent that owns it.

DRIS

Organic visibility

Owns organic and AI search visibility: rankings, answer engine citations and audits.

NIA

Paid marketing

Runs ads across Google Ads, Meta Ads and ChatGPT ads. Every live change waits for a person.

HOOK

Beta

Creative strategy

Turns a brief into angles, hooks and scripts, checking every claim against proof.

Echo

Beta

Reputation

Reads reviews into cases and checks what answer engines say about the brand.

MOXA

Social media

Runs organic social, community and creators, from the content calendar to the published post.

07 · NAGENT FOR CONSUMER BRANDS

Agent team · Sales · owns meetings

A sales team that books qualified meetings.

SERA

Chief of staff

Answers pipeline questions from the CRM record and hands each piece of sales work to its owner.

NORA

Outbound research

Researches accounts that fit the profile into sourced dossiers. Outreach waits for a person.

DEXA

Coming soon

Deal execution

Runs deals from the first call to signature.

RIVA

Coming soon

Revenue operations

Keeps the pipeline and the forecast honest.

LIPI

Beta

CRM email writer

Writes the e-mail a lead already in the CRM sees, in the brand’s voice.

VANI

Beta

Outbound email writer

Writes NORA’s first-touch, follow-up and breakup e-mails to prospects.

08 · NAGENT FOR CONSUMER BRANDS

Agent teams · Content and Customer Experience

Content and experience teams carry the rest.

CREA

Content chief of staff

Drafts from the brand’s Knowledge Hub and publishes only when a person approves.

RUPA

Image studio

Renders images to a preset, with the brand guidelines attached by default.

Alpha

Video studio

Plans ads, UGC and avatar video, and quotes it before anything renders.

FOLIO

Long-form

Builds illustrated guides and reports, delivered as PDF and DOCX.

Customer experience

Convexa

Conversations that act. Convexa answers customers, resolves and escalates, and books the next step.


Runs today at Sophoz and Bihang PDC. Sold on its own subscription.

09 · NAGENT FOR CONSUMER BRANDS

Inside the growth org

One growth org: N, three chiefs of staff and their teams.

People

The brand team and its head of growth

N

N

Head of the growth org

N briefs the three AI chiefs of staff

Marketing · owns reach

MIRA

MIRA

AI Marketing Chief of Staff

DRIS

DRIS

NIA

NIA

HOOK

HOOK

Echo

Echo

MOXA

MOXA

Sales · owns meetings

SERA

SERA

AI Sales Chief of Staff

NORA

NORA

DEXA

DEXA

RIVA

RIVA

L

LIPI

V

VANI

Content · owns output

CREA

CREA

AI Content Chief of Staff

RUPA

RUPA

FOLIO

FOLIO

Alpha

Alpha

L

LANDON

P

PAIGE

N

NOVA

B

Blog Studio

Beta: HOOK, Echo, LIPI and VANI. Coming soon: DEXA, RIVA and PAIGE. Customer experience runs on Convexa, on its own subscription.

How the brand team works with it

Asks N

By email, phone call, Slack or the Nagent platform, in one line.

N briefs the chief

MIRA owns reach, SERA qualified meetings, CREA the content calendar. Each hands every piece to the lead who owns it.

The Growth Org room

Every chief of staff and team lead in one conversation with the brand team, on the record.

10 · NAGENT FOR CONSUMER BRANDS

Control

Agents earn autonomy. A person decides every step up.

L1

Observe

Reads and reports.

L2

Assist

Reads and drafts on its own.

L3

Operate

Changes workspace records on its own.

L4

Represent

Acts outside the workspace. Publishing waits for a person.

L5

Lead

Publishes on its own where the agent’s rules allow it. Deleting and governance always wait.

Budgets. Daily and monthly caps in credits, checked before every paid call.

Promotion. Thirty days at a level and 25 decided cards before an agent is nominated. Slipping work drops a level.

Security. ISO/IEC 27001:2022 certified. Private VPC or on premise on Enterprise.

11 · NAGENT FOR CONSUMER BRANDS

Success stories

Consumer brands already run growth work on Nagent.

Emami · FMCG

25M+

YouTube views

HOOK and Alpha made a GST 2.0 film, then 45 persona videos from 15 chosen ideas.

Sophoz · Education

6 days

from launch to a Perplexity citation

CREA, DRIS and Convexa: 19 pages cited 185 times, 25 sign-ups in month one.

Bihang PDC · Healthcare

~15

qualified bookings a month

DRIS and Convexa made it the first clinic named by ChatGPT and Google AI.

“We stopped buying deliverables. We started buying the number.”

Ashutosh Modi, Brand Head, Navratna and Dermi Cool, Emami

Client-reported results, nagent.ai/resources/customers. Also on Nagent: Flipkart, BigBasket, HomeLane, Grasshoppers. References on request.

Pricing

Four plans. The brand pays for what proves itself.

PlanMonthlyAnnual, a monthSeatsCredits a monthUp toBuilt for
Solo$29.99$19.9911,000L3One standard agent team
Team$299$199106,000L3Any one team, premium agents included
Business$1,499$9995030,000 pooledL4The full marketing function, every team, plus Growth Pods
EnterpriseCustomCustomUnlimitedCustomL5Private VPC, custom agents, own model and keys

Annual billing saves 33 %. A campaign build is about 40 credits, an AEO page audit about 10. Need more credits? Top up at any time. Want unlimited credits? Bring your own API key. Nagent works with any LLM.

13 · PRICES IN USD, FROM NAGENT.AI/PRICING, OCTOBER 2026

Engagement model

Three ways in, one starting point.

Solo, Team, Business

Self-serve

Hire one department, set it up in a short chat with its lead, and grow the team as agents earn their levels.

Business and Enterprise

Growth Pods

Fixed-scope sprints, priced for outcomes, not hours.

Paid channel launch · $1,000 · 4 weeks
Content velocity sprint · $1,500 · 6 weeks
Full-funnel build · $3,000 · 8 weeks

Forward deployed team

Enterprise

Discovery first, custom agents next. A dedicated implementation team takes the brand from discovery to deployment in weeks, not quarters.

01 A 30-minute funnel call

02 One team hired

03 Autonomy earned card by card

04 The full growth function

14 · NAGENT FOR CONSUMER BRANDS

Nagent logo

Next step

A 30-minute call, and a plan either way.

We look at the brand’s funnel, show the workspace, and leave a growth plan, whether the brand signs or not.

Book a demo

Pratap Behera, Founder

pratap@nagent.ai · +91 73810 91238

cal.id/team/nagent/nagent-demo

NAGENT.AI · BENGALURU · AN ANTHROPIC PARTNER

Appendix

The agents, one by one.

MARKETING · A1 TO A6

MIRA, DRIS, NIA, HOOK, Echo, MOXA

CONTENT · A7 TO A10

CREA, RUPA, Alpha, FOLIO

SALES · SLIDE 08

SERA, NORA, DEXA, RIVA, LIPI, VANI

APPENDIX · NAGENT FOR CONSUMER BRANDS

A1 · Marketing

MIRA

AI Marketing Chief of Staff

Takes the outcome as a brief, plans it and hands each piece to the AI teammate who owns it.

What it does

Plans the outcome. Every item gets an owner, what done looks like and what it waits on.

Routes the work. Hands each piece to DRIS, NIA, HOOK, Echo or MOXA, or straight to HOOK’s bench.

Answers on any screen. “Ask MIRA” on Home, and about any admin page the team has open.

Plans in counts. With no target set, MIRA plans in counts of work instead of guessing numbers.

Cites every number. Every figure in a plan says where it came from.

Owns the number. Reports marketing progress against the target the brand sets.

Delivers

Weekly marketing plans and routed tasks, each with an owner.

Connects to

The team’s accounts: Search Console, GA4, Google Ads, Meta Ads, Business Profile.

Waits for a person

The specialist who owns a piece keeps its approvals. MIRA’s answers change nothing.

Leads

DRIS, NIA, HOOK, Echo and MOXA.

A1 · APPENDIX · NAGENT FOR CONSUMER BRANDS

A2 · Marketing

DRIS

Organic and AI search

Asks ChatGPT, Claude, Gemini, Perplexity and Grok what buyers ask, scores every page and drafts the fixes.

What it does

Baseline and audit. Sweeps the answer engines and audits the site before proposing anything.

Citation tracking. Follows which pages and sources the engines cite, and where competitors win.

Page scoring. Scores how citable each page is, then writes answer blocks and schema.

AI crawler readiness. Recommends llms.txt and AI crawler rules for the site.

A ranked queue. Ranks the gaps that cost citations, each proposal with its reason.

Feeds CREA. Sends content gaps to CREA as briefs, up to ten a day.

Delivers

Audits, ranked proposals, weekly digests and plain monthly reports.

Connects to

Google Search Console, Google Analytics 4 and a site connection.

Waits for a person

Every proposal and every live-page publish. Index and canonical rules never go autonomous.

Owns

One number, a target and a date: clicks, impressions, page score or AI answer presence.

A2 · APPENDIX · NAGENT FOR CONSUMER BRANDS

A3 · Marketing

NIA

Paid marketing

Runs ads across Google Ads, Meta Ads and ChatGPT ads. Every live change waits for a person.

What it does

Builds from a brief. Search, Shopping, Display, Video and Performance Max, built paused.

Checks before launch. Budget ceiling and pace, structure, copy safety, tracking and duplicates.

No tracking, no build. Lead and sales campaigns wait until conversion tracking works.

Finds wasted spend. Diagnoses waste and proposes pause, budget, bid and target CPA fixes.

Moves budget. Recommends where to shift spend between platforms. It only recommends.

Answers in plain English. Account questions answered with charts. HOOK supplies the angles.

Delivers

Campaign plans, paused campaigns, spend diagnoses and dashboards.

Connects to

Google Ads, Meta Ads (Facebook and Instagram) and ChatGPT ads.

Waits for a person

Every live action. A change that commits money goes to a named approver every time.

Reads

Spend, conversions, cost per conversion and return on ad spend.

A3 · APPENDIX · NAGENT FOR CONSUMER BRANDS

A4 · Marketing · Beta

HOOK

Creative strategy

Turns a brief into angles, hooks and scripts, and checks every claim against the brand’s proof.

What it does

Brand pack first. Voice, buyer profile, claims with their proof, and banned language.

Swipes and teardowns. Keeps a swipe library and tears down competitor ads.

Briefs with kill conditions. Every creative bet states what would end it.

Hooks and scripts. Hook sets and scripts with shot lists, ready for RUPA and Alpha.

GATE claim check. Blocks unsupported claims. Overriding a block needs a second person.

Learns from winners. Ranks winners against the brand’s own ads over 90 days and plans refreshes.

Delivers

Briefs, hook sets, scripts and packs: Meta 9:16 and 1:1, TikTok Spark, Google RSA.

Connects to

Meta Ads (read only), Google Ads through NIA, and Meta, Google or TikTok exports.

Waits for a person

Ad library searches and teardowns. HOOK cannot launch, pause, or change a budget or bid.

Bench

SCOUT, MINE, ANGLE, SCRIPT, GATE, PACK, PULSE and VAULT.

A4 · APPENDIX · NAGENT FOR CONSUMER BRANDS

A5 · Marketing · Beta

Echo

Reputation

Reads reviews into cases and checks what answer engines say about the brand against approved facts.

What it does

Approved facts. Each fact the brand stands behind carries a version, an owner and an expiry.

Reviews become cases. Hourly reads open cases with the issue, risk, owner and due time.

Answer engine checks. Samples up to three engines weekly and marks each claim accurate or not.

Findings by severity. Every finding is graded, so the team fixes the worst first.

Reply drafts. Drafts replies. Reviews it grades sensitive go straight to a person.

Weekly digest. Separate measures for claims, inclusion and source coverage, never one vague score.

Delivers

Cases, findings, reply drafts and weekly digests.

Reads

Google Business Profile, plus Amazon, Flipkart, Nykaa, app stores, Trustpilot, Reddit and more.

Waits for a person

Every public word. Echo has no send path, and there is no approve-all.

Bench

LOCAL, REVIEWS, APPS, SHOP, EMPLOYER and SOCIAL.

A5 · APPENDIX · NAGENT FOR CONSUMER BRANDS

A6 · Marketing

MOXA

Social media

Leads organic social, community and creators, from the weekly plan to the published post.

What it does

Weekly plans. Plans each channel to its own cadence.

One message, every channel. Writes master copy and cuts it for each channel.

Five-check review. Voice, claims, consent, channel fit and community rules before anything posts.

Scheduled publishing. Posts on time, reads each post back and records its permalink.

Listening and crisis hold. Watches the conversation and holds the calendar when something breaks.

Creator desk. Runs creator work with disclosure checks.

Delivers

Channel plans, published posts, creator briefs and outcomes per channel.

Publishes to

Instagram, Facebook, LinkedIn, X, YouTube, TikTok, Pinterest and Reddit.

Waits for a person

Every spend. Posts wait for a person until MOXA earns L5. Community no-gos never bend.

Works with

HOOK for hooks, RUPA for images and Alpha for video.

A6 · APPENDIX · NAGENT FOR CONSUMER BRANDS

A7 · Content

CREA

AI Content Chief of Staff

Researches, drafts and reviews from the brand’s Knowledge Hub, and publishes only when a person approves.

What it does

Grounded drafts. Every draft reads the brand profile, products, brand book and Knowledge Hub.

Blog Studio. Draft, polish, review, illustrate, internal links and SEO audit, with a live feed.

Beyond blogs. Writes briefs, articles, emails, social posts and scripts.

Closes search gaps. Turns the content gaps DRIS finds into briefs and drafts.

Routes the craft. Images to RUPA, video to Alpha, publications to FOLIO, landing pages to LANDON.

Shows its sources. Every post carries a Sources section.

Delivers

Blog posts with sources, briefs, emails, social posts and scripts.

Connects to

Google Drive into the Knowledge Hub, and a site connection.

Waits for a person

Publishing, scheduling and sending. The editorial check at publish fails closed.

Leads

RUPA, Alpha, FOLIO and LANDON, the landing page maker.

A7 · APPENDIX · NAGENT FOR CONSUMER BRANDS

A8 · Content

RUPA

Image studio

Renders to a preset with the brand guidelines attached by default, and shows what was sent with every render.

What it does

22 presets in seven groups. From paid and organic social to product photoshoots and editorial.

Brand Lock. Guidelines on every render, with the real logo placed as an image.

References with intent. Match a style, reproduce a layout, change a headline, localise or remix.

Up to ten inputs. Combines up to ten images in a single render.

Plate tools. Ad set, restyle, relight and cut out.

Brand check. Flags anything it cannot verify for a person’s eye.

Delivers

Ad creatives, social posts, carousels, product shoots, brand, email and landing visuals.

Works from

The Knowledge Hub and the Asset Library, where every finished plate lands.

Waits for a person

Nothing renders until a person clicks “Approve and run”. Budget is checked first.

Takes briefs from

CREA, HOOK and MOXA.

A8 · APPENDIX · NAGENT FOR CONSUMER BRANDS

A9 · Content

Alpha

Video studio

Plans video to a preset, quotes it before anything renders, and waits for a person to approve the storyboard.

What it does

Eight stages. Slate, board, cast, route, render, cut, proof and reel.

Native ratios. Each aspect ratio is rendered natively, not cropped.

On-brand finish. Kinetiq templates for captions, logo and end card.

Personas and twins. Digital twins only with a written release from the person.

Cheap variants. Swap the hook or call to action, resize, or change the language.

Provenance. Content Credentials on every cut.

Delivers

UGC video ads, product ads, organic social, demos, presenter and long-form video.

Desks

ADS, FEED, AVATAR, TWIN, UGC, LENS, FASHION and DEMO.

Waits for a person

Any cap overrun, any real likeness and every finished cut. Storyboards too, until Alpha earns trust.

Never

Touches an ad account. Launching stays with NIA and a person.

A9 · APPENDIX · NAGENT FOR CONSUMER BRANDS

A10 · Content

FOLIO

Long-form

Turns the brand’s own documents into an illustrated publication, as PDF and DOCX, in the brand’s voice.

What it does

Twelve book types. Thought leadership, brand book, research report, listicle, comparison and more.

Source-ranked chapters. Ranks the brand’s source passages for every chapter.

Brand rules first. Brand rules outrank tone in every chapter.

Comparisons. Two to six subjects side by side, with numbered sources.

Illustrated. Up to three illustrations in each chapter.

Estimate first. Shows the cost estimate before anything runs.

Delivers

PDF and DOCX publications, a knowledge asset, and an optional gated lead magnet.

Works from

Knowledge Hub documents only, so every claim traces to the brand’s own sources.

Waits for a person

A person presses Promote on the finished book. FOLIO never runs on a schedule.

Bench

Ingestor, Architect, Writer, Artist, Compositor and Publisher.

A10 · APPENDIX · NAGENT FOR CONSUMER BRANDS

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