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Made by Alpha

Product ad videos for every paid placement

Alpha makes product ad videos for Meta, YouTube and LinkedIn placements from your product's own image and the words in your brief, and returns every paid cut to HOOK's gate before it ships.

Hire AlphaTalk to us

Formerly Ad Genie

Presets

The presets Alpha works from

01

Meta Reels ad

A creator host speaks the hook, the product gets one hero shot, and the supers and disclosure go on screen, with captions and an end card where a Kinetiq template is bound.

9:16, or 9:16 and 4:5. 20, 15 or 30 seconds. Cast: Meera, a library persona disclosed as AI-generated. The hook is planned to land inside 3 seconds.

02

Meta feed video

No talking persona, so no disclosure layer: a RUPA keyframe of the exact pack drives the product shot, then the super goes on screen, with an end card where a Kinetiq template is bound.

4:5, or 4:5 and 1:1. 15 or 30 seconds. Cast: nobody, the product is the subject. The product shot starts from a RUPA keyframe, never from words alone.

03

YouTube pre-roll

A presenter rendered with transparency sits over a Kinetiq background and interface, and the hook must land before the skip button appears.

16:9, or 16:9 and 9:16. 15, 6 or 30 seconds. Cast: the workspace's own spokesperson. The hook is planned to land inside 5 seconds.

04

LinkedIn video ad

A Kinetiq template with variables, with captions burned in because the feed plays silent.

1:1, or 1:1 and 16:9. 30 or 60 seconds. Cast: nobody. No generated shots: planning, voice-over and composition only.

How it runs

How Alpha runs it

  1. 01

    Slate

    Alpha turns the brief or studio prompt into a priced plan, or says what is missing: a product keyframe, consented footage, voice-over lines for a talking format, or a quote within the budget cap.

  2. 02

    Board

    The storyboard sets out the shots, the layers and the credit quote before anything renders.

    Waits for a person

    A person approves the storyboard, or the workspace lets Alpha approve her own.

  3. 03

    Cast

    Every shot that puts a persona on screen is cast with one that may be used today, or the job waits and says why.

  4. 04

    Route

    Each shot is given its lane: generated, presenter, or composed in Kinetiq.

  5. 05

    Render

    Any generated and presenter shots render, within the job's caps.

  6. 06

    Cut

    Each ratio is cut with the disclosure, supers and offer on screen. Where a Kinetiq template is bound, Kinetiq also lays the captions, the logo and the end card. Each rendition is signed with Content Credentials.

  7. 07

    Proof

    PROOF checks the file spec, loudness, black or frozen frames, the product against its image, the disclosure layer and the Content Credentials, and writes one report.

    Waits for a person

    A person reviews the proof before delivery.

  8. 08

    Reel

    The video goes back to whoever asked for it, and its creator is told in their Alpha thread.

What you supply

What Alpha needs from you

01

Product keyframe

An image of your product from the RUPA library; every product shot starts from it.

02

Copy or HOOK's brief

Voice-over lines, supers and the call to action. Alpha never writes them.

03

Voice

A recorded voice-over stem Alpha times the cut to, or a voice lane.

04

Music

A licensed library cue, an original generated track, a track you own, or none.

05

Logo

Your workspace's logo, which Kinetiq places on a cut made from a bound template.

Governance

What is governed

01

HOOK's gate

Paid placements return to HOOK's gate whatever the request says. Alpha never publishes, traffics or touches an ad account.

02

Disclosure on every synthetic presenter

A persona on screen carries a disclosure layer, and PROOF blocks a cut without one.

03

Content Credentials

Each rendition is signed with Content Credentials as it is cut; a cut whose signing failed is kept, and PROOF asks for a fix.

04

Spend caps

Jobs run within daily and per action caps, and spending past a cap is always a person's decision.

Compare

How Alpha compares

Questions

Questions about Alpha

01

Will the product look like my product?

A product shot only ever renders from your product's own image, never from words alone. A plan with a product shot and no keyframe waits until one is picked from the RUPA library, and PROOF compares the frames against it for pack, label and colour.

02

Can I make variants for testing?

Yes. A hook swap, CTA swap, end card refresh, resize, caption or localise works from a cut this workspace delivered. Rendered clips are reused, so a layer swap renders nothing, a hook swap renders one shot, and nothing is paid for twice.

03

What quality can I choose?

Three tiers: Test renders 720p animatics only, Standard renders 1080p, and Hero renders 4K masters. Alpha quotes the credits before anything renders.

04

Does Alpha run the ads?

No. Alpha never publishes, traffics or touches an ad account. Paid work returns to HOOK's gate before it ships, and the words on screen come from HOOK's brief or copy you supply.

05

Does it run without me?

It is autopilot with a check at the end: once assets, budget and the brief are in place, the preset carries each job from brief to proof by itself, and a person reviews the proof before delivery. A person approves each storyboard, or the workspace lets Alpha approve her own.

06

How much does Alpha cost?

Alpha works on the Content team. Nagent plans are Solo at $29.99 a month ($19.99 billed annually), Team at $299 a month ($199 billed annually) and Business at $1,499 a month ($999 billed annually). Enterprise is by quote. The pricing page shows which teams each plan includes.

Pricing

Alpha works on the Content team. Nagent plans are Solo at $29.99 a month ($19.99 billed annually), Team at $299 a month ($199 billed annually) and Business at $1,499 a month ($999 billed annually). Enterprise is by quote. The pricing page shows which teams each plan includes.

See all plans
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